Shopping has never been easier thanks to the internet. With a click of a button, you can open catalogs, ship multiple items, get next-day delivery, and even plan your entire trip without ever needing to leave your living room.
Did you ever consider how these websites work? How can a website handle the hundreds of transactions that happen in one day? For other brands, reaching this number may take as little as an hour. Maybe you’ve been thinking of even starting your shop. Now it can be selling some handmade crafts you’ve made over the weekend or an online course you’ve been interested in teaching. You will need a platform that can host, manage and organize your items.
SamCart is the solution. SamCart, a web-based checkout management software, offers several purchasing templates for your store, including order bumps and upsells as well as subscription and payment plans.
This article will discuss the features SamCart offers, along with the pricing and support options SamCart provides. Let’s find out if this digital platform for e-commerce can make our business more accessible online.
Before you go on, you may want to check out this video by How To Entrepreneur on YouTube that gives a quick overview. After, you’ll want to read the rest of our article for a more comprehensive review of SamCart.
SamCart Features SamCart Austin
SamCart can be described as a “digital E-commerce platform.” For the less tech-savvy amongst you, we can break this term into two: “E-commerce” and “Digital platform.”
Even though you may not be aware of it, E-commerce is something you and I are likely to be familiar with. These are shopping websites like Amazon and eBay. And, by extension, Facebook because of their now-popular marketplace function.
Now for everything you see on the internet, you’ll need an appropriate platform. Instagram and Twitter are popular platforms for social media posts. In contrast, blog posts usually find themselves on blogging sites like WordPress. Ecommerce, with this thought process, would be on Amazon or eBay.
SamCart combines both spheres: ecommerce management and an online platform. It then packages it into a service that provides better product organization and reporting, beyond manual handling of orders per transaction.
SamCart focuses on content creators and teachers looking to expand their audience and revenue in a clean, efficient, and easy-to-use way.
With SamCart, you can efficiently deliver your e-commerce content while optimizing for conversion and shopper experience. You can sell and manage your virtual courses through SamCart, which offers easy-to-use features such as the ability to upgrade, buy, and subscribe.
For more robust direct online services, you also have access to features such as payment plans, automated billing, promotions management, and much more. This is applicable to any product, no matter if it’s services or physical consumer goods.
Selecting a Template
SamCart is known for its many features, but also its simplicity of use. Start by choosing a template that you like for your products. Your chosen template will dictate how your products will be featured on the webpage. So if you want a template that highlights a particular product or functions as a carousel of your best-selling items, you can pick from one of their many pre-designed builds. You’ll be able to tweak the page to your liking, from color to layout. You don’t need any coding knowledge to set up your store in just a few minutes.
It can be linked to your social media
Next, link the store’s website you have just created to your social media and shop pages. This will allow you to keep all your content in one place, while also having a separate location for all transactions and checkouts.
This is a great opportunity for shop owners with listings on Etsy and Amazon. This allows you to design your products in a way that suits you best without having to compete with the crowded digital marketplace. You can have custom domains to better brand your products and link your preferred payment processors and product add-ons to better boost conversion on each product.
Even subscription-based services are welcome on SamCart’s platform. They can offer a variety of ways to increase shopper conversions or upsell other subscription plans. These activities can be tracked to help you see which strategies work for your shop. This puts the power of consumer research and shop management entirely in your hands.
Rich Shop Reporting and Shopper Optimization
Now for the nitty-gritty details that the more experienced shop owners will enjoy. SamCart has many revenue optimizing options that will help you get more from every shopper. You can use multiple shopper checkout features like order bumps, which can appear as small add-ons that you can attach to individual products to help boost revenue from each sale. You can also use one-click upsells to help generate more revenue from shoppers after they have finished their first initial purchase, like limited-special offers or flash deals.
Marketing is an essential aspect of any business. SamCart will allow you to test which materials work well and which do not with platform-based A/B testing on every page. Smart Pixel tracking, the backbone of Google and Facebook’s platforms, is also made available to you so you can start tracking which advertising execution on which platform led to a specific sale.
You’ll want to know how your shop does at the end of each period. SamCart provides advanced real-time reporting to help you understand your customers and shoppers at a macro level. To better serve you and your customers, SamCart allows you to create your own integrated CRM system. This will allow you to establish long-term customer relationships as well as increase the standard basket size of each shopper. These integrated customer services allow you to add coupons/discounts and various payment options, as well as customer portals for a better customer experience.
SamCart offers many more features than these. Tax & Vat calculation, webpage engine optimization, cart abandonment systems, and even an affiliate center for product partners are all available to you with a subscription to any of the many pricing plans that SamCart offers.
SamCart offers three different payment plans that can suit shop owners at any point in their entrepreneurial venture. SamCart’s team titled each payment plan appropriately as “Launch,” “Grow,” and “Scale.”
The “Launch” payment plan is a great entry-level option at $49/month. This plan is ideal for shop owners looking to get started selling online. This is the most basic plan you can get. It includes most of the features you’ll need to start your business, like sales & tax support, custom domains, unlimited pages, and more.
SamCart’s most well-known plan, the “Grow” plan, is also available. It is focused on increasing your customer base’s conversion and the value of each of their purchases. This plan comes at $99/month. It trumps the “Launch” plan by including advanced features such as the previously mentioned order bump collections and post-purchase upsells, as well as the option to have multiple payment options in one store page.
The Grow plan also expands the collaborative capabilities of your store, increasing the number of admins to 3 from just a single admin in the Launch plan. The Grow plan includes the suite of reports that SamCart can provide to help you analyze and better manage your customers to further your relationship with them down the line.
The Scale plan is their last and most advanced plan. Coming in at a heft $199/month, the Scale plan has all the features from the Launch and Grow plans, as well as even more advanced features to help you stay ahead of the competition and get the most out of old and new customers.
The Scale plan includes a SamCart onboarding to help you better understand the tools at your disposal. You also get more admin capabilities, such as role setting and the ability to have up 10 admin users managing the store page. You can also expect even more robust reporting, including a handy scheduled reporting system to better automate when and how you want to receive performance reports of your store. SamCart Austin
You can expect to use the Scale plan’s advanced Cart abandonment feature to remind customers who left your store without buying. It also allows you to nurture your affiliate center to better manage your content partners.
It’s beneficial that SamCart has separated these features into different rates as it allows users to pick and choose the level of fidelity that SamCart can give them in regards to how their store can be managed. Casual side-hustlers can be happy with the Launch plan as it gives them more than enough tools to put their products and services out there. The Scale plan may be more suitable for stores that are looking to move to a platform that allows them to have greater control over their business and optimize it. The Grow plan is a good middle ground. It offers all the essential features that budding entrepreneurs need to better understand their customers and doesn’t cost too much. SamCart Austin
Don’t worry; you can try their 14-day free trial if you’re still not convinced of SamCart’s capabilities. If you’re not satisfied with your experience, SamCart will refund all of your money within 30 days. You won’t need to worry about contract lock-ins here as you’re free to upgrade, downgrade, change, and even cancel your account at any time for any reason.
SamCart doesn’t just give you the information. They want you to be able to explain how it works. This is especially important for those who are looking to launch their Launch Plan and don’t know how to set up an online store.
All of their plans come with email support and access to their knowledge database, with higher-tiered packages going as far as offering priority email support for all matters addressed to them. SamCart Austin
SamCart also features a blog that is constantly updated with tips and tricks to help you optimize your store and strategize it using the SamCart platform. These can range from simple tutorials on using specific features like their “Add-to-Order” capability or their Sales Tax calculator to more strategically focused ideas like features on new industry-focused templates and current market strategies regarding particular products.
Lastly, SamCart also features free training webinars for entrepreneurs looking to boost their business online. You’ll need to register for this free course. Still, it promises data-backed research on what works and what doesn’t in an online ECommerce environment, as well as ways to improve on what you already have with your current shopper base. SamCart Austin
SamCart Overall Impression
SamCart is a relatively new ECommerce platform. It is not a novice in its capabilities.
SamCart is primarily focused on optimizing shopper funnels. It seems to be able better understand shoppers who visit store pages and help them maximize their potential by providing robust reporting and advanced shopping features such as upsells or order bumps.
Coupled with the fact that SamCart comes in three-tiered price points, allowing the user to choose which plan is best for them, there seems to be little reason not to try out the platform for your next online business idea.
Suppose you’re looking to start selling a service or a digital product and need a simple platform to develop your storefront. SamCart could be the right service for you.
Frequently Asked Questions SamCart Austin
SamCart is it legal?
SamCart has been around since 2004, started by CEO Brian Moran, but has recently really hit its stride in 2014 as a provider of shopper funnel solutions for e-commerce platforms. Their in-house team now numbers more than 30 veteran start-up, marketing, and e-commerce players. SamCart’s success is due to the many years of experience these individuals have in the industry, from managing clients to product design, to marketing and client management.
What is SamCart used for?
SamCart is an e-commerce tool that enables shop owners and entrepreneurs to sell their goods online through pre-built templates and tools available through their service. SamCart allows you to better understand your customers because each tool is designed to optimize the shopper funnel behavior at every step.
Is SamCart a payment processor?
Many people are confused about the difference between an ecommerce platform and a processor. SamCart isn’t a payment processor but it can help you attach your store page to the top processors on the market. It can also connect your own “market account” to the web page to make use of any payment processor you are currently using.
Digital service providers known as payment processors act as executors of online transactions. Some of the most popular online payment processors include, but not limited to:
PayPal, Google Pay, and Apple Pay.
SamCart can work with which platforms?
As we mentioned above, SamCart is designed to be as easy to use for the store owner as possible. Integration to most tools available online for storefront owners is usually covered by SamCart’s suite of tools so you can attach your blog, socials, website, and other systems to better synchronize your business with the SamCart platform.