SamCart Gtm Tracking Setup

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The internet has made shopping so much easier. You can access catalogs, order multiple items, receive next-day delivery and plan your entire trip from the comfort of your home.

Have you ever considered how exactly these websites operate? How does a website manage and execute the probably hundreds of transactions that occur in a single day (sometimes in a single hour for some brands)? Perhaps you have been considering opening up your own shop. It could be selling handmade crafts that you made on the weekend, or an online course that you are interested in teaching. Either way, you’ll need a platform to host, manage, and organize the items you have for sale.

This is where SamCart comes in. SamCart, a web-based checkout management software, offers several purchasing templates for your store, including order bumps and upsells as well as subscription and payment plans.

This article will discuss the features SamCart offers, along with the pricing and support options SamCart provides. Let’s find out if this digital platform for e-commerce can make our business more accessible online.

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Before you continue, you may want to check out this video by How To Entrepreneur on YouTube that gives a quick review. After, you will want to read the rest of the article for a more comprehensive review of SamCart.

SamCart Features SamCart Gtm Tracking Setup

SamCart can be described as a “digital E-commerce platform.” For the less tech-savvy amongst you, we can break this term into two: “E-commerce” and “Digital platform.”

Even though you may not be aware of it, E-commerce is something you and I are likely to be familiar with. These are shopping websites like Amazon and eBay. And, by extension, Facebook because of their now-popular marketplace function.

You will need a platform to view everything on the internet. Instagram and Twitter are popular platforms for social media posts. Blog posts, on the other hand, are often found on blogs like WordPress. ECommerce, by this train of thought, would be on Amazon and eBay.

SamCart combines both spheres: ecommerce management and an online platform. It then packages it into a service that provides better product organization and reporting, beyond manual handling of orders per transaction.

SamCart focuses on content creators and teachers looking to expand their audience and revenue in a clean, efficient, and easy-to-use way.

With SamCart, you can efficiently deliver your e-commerce content while optimizing for conversion and shopper experience. For the budding online tutors there, you can manage and sell your virtual courses with easy-to-set-up features like options to buy, upgrade, and subscribe to content.

For more robust direct online services, you also have access to features such as payment plans, automated billing, promotions management, and much more. This is applicable to any product, no matter if it’s services or physical consumer goods.

SamCart Gtm Tracking Setup

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Selecting a Template

SamCart is known for its many features, but also its simplicity of use. You start by picking a template you like for your products. The template you choose will determine how your products are displayed on the website. So if you want a template that highlights a particular product or functions as a carousel of your best-selling items, you can pick from one of their many pre-designed builds. You’ll be able to tweak the page to your liking, from color to layout. You don’t need any coding knowledge to set up your store in just a few minutes.

It can be linked to your social media

Next, link the store’s website you have just created to your social media and shop pages. This will allow you to keep all your content in one place, while also having a separate location for all transactions and checkouts.

Even shop owners who already have listings on Amazon and Etsy can benefit from this. You can finally have your products designed the way you want without competing with a large and crowded digital shopping space. You can have custom domains to better brand your products and link your preferred payment processors and product add-ons to better boost conversion on each product.

Even subscription-based services are welcome on SamCart’s platform. They are ready to provide various methods of increasing shopper conversions and upsell other subscription packages. You can track these activities to better see which strategies are working for your shop and which aren’t. This puts the power of consumer research and shop management entirely in your hands.

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Receive Rich Shop Reporting and Shopper Optimization

Let’s get down to the details of what more experienced shop owners would find useful. SamCart has many revenue optimizing options that will help you get more from every shopper. You can use multiple shopper checkout features like order bumps, which can appear as small add-ons that you can attach to individual products to help boost revenue from each sale. One-click upsells can be used to increase revenue after shoppers have made their first purchase. This feature includes flash sales or limited-time offers.

As any shop owner would know, marketing is a crucial aspect of your business at any time. With SamCart, you will have the opportunity to see which materials work and which don’t with platform-based A/B Testing on each page. Smart Pixel tracking, the backbone of Google and Facebook’s platforms, is also made available to you so you can start tracking which advertising execution on which platform led to a specific sale.

After all of this, you’ll want to see how your shop is doing at the end of every period. SamCart offers advanced real-time reporting that can help you understand what your shoppers and customers want from a macro level. You can even develop your own CRM integrated system to better benefit you and your shoppers to better establish long-term customer relationships and increase each shopper’s standard basket size. With these integrated customer services, you can also add coupons/discounts, various payment options, customer portals, and more.

Still, all these features only make up a totality of features that are available on SamCart. Tax & Vat calculation, webpage engine optimization, cart abandonment systems, and even an affiliate center for product partners are all available to you with a subscription to any of the many pricing plans that SamCart offers.

SamCart Pricing

SamCart offers three different payment plans that can suit shop owners at any point in their entrepreneurial venture. SamCart’s team titled each payment plan appropriately as “Launch,” “Grow,” and “Scale.”

The “Launch” payment plan comes in at a nice entry-level price of $49/month. This plan is ideal for shop owners looking to get started selling online. This plan is the most basic. It includes most of the features you’ll need to start your business, like sales & tax support, custom domains, unlimited pages, and more.

SamCart’s most well-known plan, the “Grow” plan, is also available. This plan is designed to increase your customer base’s conversion rate and increase the value of each purchase. The cost of this plan is $99 per month. This plan is more advanced than the “Launch”, as it includes advanced features like the order bump collections and post purchase upsells. You also have the option of multiple payment options on one store page.

The Grow plan expands your store’s collaborative capabilities. It allows you to have three admins instead of one in the Launch plan. SamCart’s suite of reports can be included in the Grow plan to help you better manage customers and analyze them to improve your relationship.

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Their last and most advanced plan to the public is their “Scale” plan. Coming in at a heft $199/month, the Scale plan has all the features from the Launch and Grow plans, as well as even more advanced features to help you stay ahead of the competition and get the most out of old and new customers.

With the Scale plan, expect a direct onboarding by SamCart to better understand the various tools available at your disposal and more admin capabilities such as role setting and the allowance to have up to 10 different admin users helping manage the store page. You can expect even more robust reporting with a convenient scheduled reporting system that will allow you to automate when and how your store performance reports are delivered. SamCart Gtm Tracking Setup

With the Scale plan, you can expect to be able to use their advanced Cart abandonment feature, which reminds customers who exited your store without purchasing, as well as the ability to cultivate your affiliate center so you can better manage the various content partners you’re working with.

It’s beneficial that SamCart has separated these features into different rates as it allows users to pick and choose the level of fidelity that SamCart can give them in regards to how their store can be managed. The Launch plan is great for casual side-hustlers as it provides them with enough tools to promote their products and services. In contrast, the Scale plan might be better for existing stores looking to migrate to a platform that can allow them more control and optimization with how their business is being run. The Grow plan seems to be an excellent middle ground between the two, offering all the basic features and some advanced management components that can help budding entrepreneurs better understand their customers without breaking the bank. SamCart Gtm Tracking Setup

SamCart offers a 14-day trial for free if you are still skeptical. If you’re not satisfied with your experience, SamCart will refund all of your money within 30 days. You won’t need to worry about contract lock-ins here as you’re free to upgrade, downgrade, change, and even cancel your account at any time for any reason.

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SamCart Support

SamCart isn’t just going to toss this all to you and expect you to understand how it all works, especially to those looking to start with their Launch plan and may not know precisely how to set up their online store.

All plans include email support and access the knowledge database. Higher-tiered packages offer priority email support for any matter they address. SamCart Gtm Tracking Setup

Moreover, SamCart features a constantly updated blog with the latest tips and tricks on how to better optimize and strategize your store using the SamCart platform. These can range from simple tutorials on using specific features like their “Add-to-Order” capability or their Sales Tax calculator to more strategically focused ideas like features on new industry-focused templates and current market strategies regarding particular products.

SamCart offers free webinars to help entrepreneurs grow their online business. You’ll need to register for this free course. Still, it promises data-backed research on what works and what doesn’t in an online ECommerce environment, as well as ways to improve on what you already have with your current shopper base. SamCart Gtm Tracking Setup

SamCart Overall Impressions

SamCart is a relatively new ECommerce platform. It is not a novice in its capabilities.

Primarily focused on shopper funnel optimization, SamCart seems to be able to better understand store page shoppers and help store owners maximize the potential of each shopper by offering robust reportage and advanced shopping features like upsells and order bumps.

Coupled with the fact that SamCart comes in three-tiered price points, allowing the user to choose which plan is best for them, there seems to be little reason not to try out the platform for your next online business idea.

Let’s say you want to sell a service or digital product. You need a platform that allows you to easily build your online storefront. In that case, SamCart may be the service for you.

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Most Frequently Asked Questions SamCart Gtm Tracking Setup

SamCart is it legal?

SamCart has been around since 2004, started by CEO Brian Moran, but has recently really hit its stride in 2014 as a provider of shopper funnel solutions for e-commerce platforms. Their in-house team now numbers more than 30 veteran start-up, marketing, and e-commerce players. Some of these people have been in the industry for a while, managing and doing different things from product design to client management, so their experiences and abilities are what makes SamCart what it is today.

What is SamCart used for?

SamCart is an e-commerce tool that enables shop owners and entrepreneurs to sell their goods online through pre-built templates and tools available through their service. SamCart allows you to better understand your customers because each tool is designed to optimize the shopper funnel behavior at every step.

SamCart is a payment processor

What may confuse many is the distinction between an e-commerce platform and a payment processor. SamCart isn’t a payment processor but it can help you attach your store page to the top processors on the market. It can also connect your own “market account” to the web page to make use of any payment processor you are currently using.

Digital service providers known as payment processors act as executors of online transactions. Some of the most popular online payment processors include, but not limited to:

PayPal, Google Pay and Apple Pay.

SamCart can work with which platforms?

SamCart was designed to make it as simple for store owners as possible. Integration to most tools available online for storefront owners is usually covered by SamCart’s suite of tools so you can attach your blog, socials, website, and other systems to better synchronize your business with the SamCart platform.

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