Shopping has never been easier thanks to the internet. With a click of a button, you can open catalogs, ship multiple items, get next-day delivery, and even plan your entire trip without ever needing to leave your living room.
Did you ever consider how these websites work? How does a website manage and execute the probably hundreds of transactions that occur in a single day (sometimes in a single hour for some brands)? Maybe you’ve been thinking of even starting your shop. It could be selling handmade crafts that you made on the weekend, or an online course that you are interested in teaching. You will need a platform that can host, manage and organize your items.
SamCart is the solution. SamCart is a web-based checkout management system with several purchasing templates such as order bumps, upsells, subscriptions, and even payment plans.
This article will discuss the features SamCart offers, along with the pricing and support options SamCart provides. Let’s see if this digital e-commerce platform can bring our business to the internet a little easier.
Before you continue, you may want to check out this video by How To Entrepreneur on YouTube that gives a quick review. After, you’ll want to read the rest of the article for a more comprehensive review of SamCart.
SamCart Features SamCartmell
SamCart is what you’d call a “digital e-commerce platform.” For the less tech-savvy amongst you, we can break this term into two: “E-commerce” and “Digital platform.”
E-commerce is a concept that you and I are probably familiar with, even if you aren’t necessarily aware of the term. These are your shopping sites like Amazon, eBay, and even by extension, Facebook due to their popular marketplace function.
You will need a platform to view everything on the internet. Social media posts typically reside on platforms like Twitter or Instagram. In contrast, blog posts usually find themselves on blogging sites like WordPress. Ecommerce, with this thought process, would be on Amazon or eBay.
SamCart combines both spheres: ecommerce management and an online platform. It then packages it into a service that provides better product organization and reporting, beyond manual handling of orders per transaction.
SamCart focuses on content creators and teachers looking to expand their audience and revenue in a clean, efficient, and easy-to-use way.
With SamCart, you can efficiently deliver your e-commerce content while optimizing for conversion and shopper experience. For the budding online tutors there, you can manage and sell your virtual courses with easy-to-set-up features like options to buy, upgrade, and subscribe to content.
For more robust direct online services, you also have access to features such as payment plans, automated billing, promotions management, and much more. This can be for any product, be it services or the physical consumer good.
Picking a Template
SamCart is known for its many features, but also its simplicity of use. You start by picking a template you like for your products. Your chosen template will dictate how your products will be featured on the webpage. So if you want a template that highlights a particular product or functions as a carousel of your best-selling items, you can pick from one of their many pre-designed builds. You’ll be able to tweak the page to your liking, from color to layout. No coding experience is required to get your store up and running in just a few minutes of work.
Linking it to your Social
Next, you’ll want to link the store’s webpage you just created to your social media accounts and shop pages. This allows you to keep all the content you’ve been working on in the same place while having a separate location to handle all the transactions and checkouts.
Even shop owners who already have listings on Amazon and Etsy can benefit from this. You can finally have your products designed the way you want without competing with a large and crowded digital shopping space. You can have custom domains to better brand your products and link your preferred payment processors and product add-ons to better boost conversion on each product.
SamCart welcomes subscription-based services. They can offer a variety of ways to increase shopper conversions or upsell other subscription plans. You can track these activities to better see which strategies are working for your shop and which aren’t. This gives you complete control over consumer research and shop management.
Receive Rich Shop Reporting and Shopper Optimization
Let’s get down to the details of what more experienced shop owners would find useful. SamCart offers various revenue optimizing methods that can help get more from each shopper. Multiple shopper checkout options, such as order bumps can be used. These can appear as small add ons that can be attached to products to increase revenue from each transaction. You can also use one-click upsells to help generate more revenue from shoppers after they have finished their first initial purchase, like limited-special offers or flash deals.
As any shop owner would know, marketing is a crucial aspect of your business at any time. With SamCart, you will have the opportunity to see which materials work and which don’t with platform-based A/B Testing on each page. Smart Pixel tracking, the backbone of Google and Facebook’s platforms, is also made available to you so you can start tracking which advertising execution on which platform led to a specific sale.
You’ll want to know how your shop does at the end of each period. SamCart provides advanced real-time reporting to help you understand your customers and shoppers at a macro level. You can even develop your own CRM integrated system to better benefit you and your shoppers to better establish long-term customer relationships and increase each shopper’s standard basket size. These integrated customer services allow you to add coupons/discounts and various payment options, as well as customer portals for a better customer experience.
SamCart offers many more features than these. Tax & Vat calculation, webpage engine optimization, cart abandonment systems, and even an affiliate center for product partners are all available to you with a subscription to any of the many pricing plans that SamCart offers.
SamCart offers three payment options that will suit shop owners at all stages of their entrepreneurial journey. SamCart’s team titled each payment plan appropriately as “Launch,” “Grow,” and “Scale.”
The “Launch” payment plan comes in at a nice entry-level price of $49/month. It is ideally suited for shop owners who are looking to just get started in selling something online. This is the most basic plan you can get. It includes most of the features you’ll need to start your business, like sales & tax support, custom domains, unlimited pages, and more.
SamCart’s most well-known plan, the “Grow” plan, is also available. It is focused on increasing your customer base’s conversion and the value of each of their purchases. This plan comes at $99/month. It trumps the “Launch” plan by including advanced features such as the previously mentioned order bump collections and post-purchase upsells, as well as the option to have multiple payment options in one store page.
The Grow plan also expands the collaborative capabilities of your store, increasing the number of admins to 3 from just a single admin in the Launch plan. The Grow plan includes the suite of reports that SamCart can provide to help you analyze and better manage your customers to further your relationship with them down the line.
The Scale plan is their last and most advanced plan. Coming in at a heft $199/month, the Scale plan has all the features from the Launch and Grow plans, as well as even more advanced features to help you stay ahead of the competition and get the most out of old and new customers.
The Scale plan includes a SamCart onboarding to help you better understand the tools at your disposal. You also get more admin capabilities, such as role setting and the ability to have up 10 admin users managing the store page. You can expect even more robust reporting with a convenient scheduled reporting system that will allow you to automate when and how your store performance reports are delivered. SamCartmell
With the Scale plan, you can expect to be able to use their advanced Cart abandonment feature, which reminds customers who exited your store without purchasing, as well as the ability to cultivate your affiliate center so you can better manage the various content partners you’re working with.
SamCart’s ability to separate these features into different rates is a benefit. It allows customers to choose the level and degree of fidelity SamCart can offer them regarding how they want their store managed. Casual side-hustlers can be happy with the Launch plan as it gives them more than enough tools to put their products and services out there. The Scale plan may be more suitable for stores that are looking to move to a platform that allows them to have greater control over their business and optimize it. The Grow plan is a good middle ground. It offers all the essential features that budding entrepreneurs need to better understand their customers and doesn’t cost too much. SamCartmell
SamCart offers a 14-day trial for free if you are still skeptical. You are even guaranteed a complete 30-day money-back deal if you aren’t satisfied with your experience overall. You won’t need to worry about contract lock-ins here as you’re free to upgrade, downgrade, change, and even cancel your account at any time for any reason.
SamCart isn’t just going to toss this all to you and expect you to understand how it all works, especially to those looking to start with their Launch plan and may not know precisely how to set up their online store.
All of their plans come with email support and access to their knowledge database, with higher-tiered packages going as far as offering priority email support for all matters addressed to them. SamCartmell
SamCart also features a blog that is constantly updated with tips and tricks to help you optimize your store and strategize it using the SamCart platform. These can range from simple tutorials on using specific features like their “Add-to-Order” capability or their Sales Tax calculator to more strategically focused ideas like features on new industry-focused templates and current market strategies regarding particular products.
SamCart offers free webinars to help entrepreneurs grow their online business. You’ll need to register for this free course. Still, it promises data-backed research on what works and what doesn’t in an online ECommerce environment, as well as ways to improve on what you already have with your current shopper base. SamCartmell
SamCart Overall Impressions
SamCart may be relatively new to the ECommerce platform industry. Still, it is by no means a slacker in its capabilities.
Primarily focused on shopper funnel optimization, SamCart seems to be able to better understand store page shoppers and help store owners maximize the potential of each shopper by offering robust reportage and advanced shopping features like upsells and order bumps.
Coupled with the fact that SamCart comes in three-tiered price points, allowing the user to choose which plan is best for them, there seems to be little reason not to try out the platform for your next online business idea.
Suppose you’re looking to start selling a service or a digital product and need a simple platform to develop your storefront. SamCart could be the right service for you.
Most Frequently Asked Questions SamCartmell
SamCart is it legal?
SamCart has been around since 2004, started by CEO Brian Moran, but has recently really hit its stride in 2014 as a provider of shopper funnel solutions for e-commerce platforms. Their in-house team now numbers more than 30 veteran start-up, marketing, and e-commerce players. Some of these people have been in the industry for a while, managing and doing different things from product design to client management, so their experiences and abilities are what makes SamCart what it is today.
What is SamCart used for?
SamCart allows shop owners and entrepreneurs the ability to sell their products online using pre-built templates. With SamCart, you can better understand your customers as each tool is built to optimize shopper funnel behavior at each step.
Is SamCart a payment processor?
What may confuse many is the distinction between an e-commerce platform and a payment processor. SamCart is not a payment processor, but it can assist you in attaching your store page to some of the best processors in the market. You can connect your “market account” with the website to access any current payment processor.
Payment processors are digital service providers that act as executors for online transactions. Some popular payment processors online include, but are not limited to,
PayPal, Google Pay, and Apple Pay.
SamCart can work with which platforms?
As we mentioned above, SamCart is designed to be as easy to use for the store owner as possible. Integration to most tools available online for storefront owners is usually covered by SamCart’s suite of tools so you can attach your blog, socials, website, and other systems to better synchronize your business with the SamCart platform.